brit garb
We Brits deliver style tribes like no other nation. What we can’t express in words we express in the clothes we wear.
Never advocating dictatorial looks – GOFF COURTNEY’s evolving collection is a celebration of British style, eccentricity and individualism.
Life becomes a ‘style’ – resolving conformity versus deviance, to construct a way of dressing that mixes old-fashioned status symbols with personally contrived modern ideas of style.
borrowed from the boys
Mixing styles, ideas and finds – to create clothing solutions that enhance an attitude, a fantasy and
an alternative femininity. Avoiding sexuality as a currency can be more fun… uniforms and utilitywear are a particular influence, where the best is borrowed from the boys.
personal rebellion
Idiosyncratic style, drawn from nostalgia, personal rebellion and what works on one’s body brings an interesting period of transition – after all, hanging on to one’s spirit of invention while surviving the ageing process and staying relevant requires battling away any security, along with daring and determination. We’re right behind you.
new sense of purpose
GOFF COURTNEY was established on the belief that garments can have more than one life, by transforming them for new needs, giving them – and the wearer –
a new sense of purpose.
flexible friends
GOFF COURTNEY's USP is creating flexible, versatile throw-on pieces . One-of-a-kind and size unique. Timeless and seasonless.
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– With a predominant focus on neckwear – this is because just a quick zhuzh to one's outfit – whether to soften or sharpen the profile, to face the world – is all that's needed to boost your mood and make your mark.
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– GOFF COURTNEY is also known for our hybrid pieces, blending tailoring and utilitywear, outerwear and knitwear – blurring the boundaries of formal/casual; town/country and home/office… working from coffee shop to conference call; desk to dinner.
- Challenging traditional notions about gender and a certain size being fashionable, our age, size and gender-free designs are inclusive and empowering, making people feel strong, individual, unpredictable and part of something…
distilled designs
​GOFF COURTNEY essentially reduces traditional garments into pieces that advocate a more relaxed approach to dressing, whether for work or play.
Distilling items, to remove extraneous detailing or fabric, components restricting movement or sizing – results in fresh, contemporary, statement solutions one can simply throw on and go. Boom!
Much clothing is being produced for a bygone world, when formal/casual wear was more clearly delineated. In today's hybrid era, boundaries are blurred as people mix up work, sports, casual or dressy wear. Add to this our weather challenges!
Rather than complete outfit changes, GOFF COURTNEY addresses this with easy add-ons, to throw-on/take off as required or desired – thereby boosting one's confidence and feeling a refreshed sense of purpose.
Expressing yourself through what you wear can be empowering and emboldening, and it is this special quality of clothing that we aim to unlock with our uniquely wearable one-off pieces.
New designs are dropped on an ongoing basis.
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express yourself
founder
Clothing Repurposer Reinventor
The brainchild of Yvonne Goff Courtney – GOFF COURTNEY encapsulates a passion for creating contemporary designs out of traditional garments – specifically developing new concepts that are versatile, flexible and wearable for changing lifestyles, climes - and waistlines (!)
The 'softwear' collection of throw-on pieces also extoll British style in all its guises – from city tailoring and country tweeds to aristocratic and punk royalty. Armour for modern life no less.
